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Notes on AI PR

What we are learning running PRMagi on real accounts: how answer engines pick sources, what a daily cadence does to reply rates, and where guardrails have to sit.

AEO7 min read

AI citations are the new impressions

Buyers now ask an assistant before they ask a search engine. Here is how to measure whether ChatGPT, Perplexity, Gemini and AI Overviews are citing you, and what to do when they are not.

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Strategy6 min read

Why PR works better on a daily schedule

Four items a day — a pitch batch, a social push, a reactive item and an evergreen asset — beats one big campaign a quarter. Here is the cadence and the reasoning behind it.

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Compliance5 min read

Guardrails for regulated industries

Banned phrases, required disclaimers, regulated-claim filtering and the approval gate that keeps fintech, health and legal teams out of trouble when pitching at volume.

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